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Saturday
Aug252012

How To Create A Memorable Catchphrase That Will Last Forever

It's easy: You just have to strap yourself into what is little more than a tin can, sit on top of a 6.5 million pound rocket capable of obliterating you from the sky, and put your faith in a small number of colleagues and a computer chip which is substantially less powerful than the one in your smartphone.

Oh, and then you get to do these fun walking hops across the Moon, becoming the first person to stand on the surface of something that isn't Earth.

That's what Neil Armstrong did. That's how he came to utter those famous words "It's one small step for man, one giant leap for mankind!"

Saturn V propelled Armstrong to the Moon

That remarkable feat in 1969 is what everyone will remember. But for Neil, he was just doing his job. He was proud to do what he had to do, and never wanted to take the fame and glory for what was an incredible collective achievement.

Of course, it must be difficult to adjust back to life on Earth after having walked on the moon. Everything else must seem so banal, so unchallenging. But Neil took it in his stride, and did one of the best things he could possibly do.

 

He became a teacher.

The Lunar Module took Armstrong and Aldrin to the moon and back

 Just weeks ago I saw the rocket which propelled Apollo 11 to the moon, and saw the kind of technology and conditions those men had to to deal with. I marvelled at their achievements, and realised how sad it actually is that Nasa's funding was cut and the Space Shuttle program ended.

What these men achieved was phenomenal. With that limited technology, they put men on the moon and opened up the stars for everyone.

They risked life and death to go to the places they went to, and their endeavours have helped science in a huge number of ways and in a diverse number of fields. And they did it all in their stride.

As Neil Armstrong himself once said "I believe our bodies have a finite number of heartbeats, and I don't intend to waste any of mine"

He didn't.

That's why his death is a great loss to mankind, but I've no doubt his legacy will live forever.

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